LESSON 5 — EXECUTIVE PRESENTATION AND STRATEGIC COMMUNICATION
Lesson Objectives
Students will:
- Deliver executive-style presentations
- Discuss business strategy professionally
- Explain financial and market information
- Respond to executive-level questions
50-MINUTE LESSON FLOW
1. Warm-Up Discussion (5 minutes)
Questions
- What makes an effective executive presentation?
- Why are business strategies important?
- How can presenters sound more professional?
2. Strategic Expressions Practice (10 minutes)
Expressions
- “Our strategy focuses on long-term sustainability.”
- “The data indicates significant market potential.”
- “I’d like to highlight three key priorities.”
Idioms
- big picture
- ahead of the curve
- game changer
3. Executive Presentation Practice (20 minutes)
Model Presentation Script
Student Presenter
“Good afternoon, everyone.
Today, I’d like to highlight three key priorities for our international growth strategy.
First, we plan to expand digital services in emerging Asian markets.
Second, we will invest in employee development and leadership training.
Third, our company aims to strengthen long-term sustainability initiatives.
The data indicates strong market potential, especially among younger consumers.
Thank you for your attention. I welcome your questions and feedback.”
Teacher Instructions
Students prepare 1-minute presentations about:
- market strategy
- growth plans
- financial performance
4. Strategic Discussion Panel (10 minutes)
Teacher Questions
- “Why is digital innovation important?”
- “What risks exist in global expansion?”
- “How can companies remain competitive?”
Model Answer
“Companies must continue innovating to stay ahead of the competition.”
5. Listening Practice (5 minutes)
Teacher Reading Script
“Our strategic analysis shows increasing demand in emerging international markets. By investing in digital innovation and employee development, the company expects to strengthen competitiveness over the next five years.”
Answers
- Increasing market demand
- Digital innovation and employee development
- Stronger competitiveness
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